If you mean your own artwork, then you'd take a picture of it, upload it to your computer (make sure you know where you're saving it), then select Insert > Picture in Word, browse in the location where you saved the photo, click the picture, and insert. If you mean an image from the internet or something, you can just save it to your computer and basically follow the rest of the steps above.
I used clipart a LOT for newsetters and other documents. I don't always want a photo - clipart is often better at getting an idea across quickly, and I didn't need to worry about copyright because I assumed it was OK to use without permission as it was a part of the MS package. The BING option is terrible - very juvenile and hardly extensive with fewer than 50 options. And by-the-way, most of the online sites for "accessing clipart in MS Word 2010" still say to go to insert then click on clipart. Really - we hardly need such basic instructions when they aren't even correct anymore!
Be careful: most Creative Commons images require attribution, meaning you need to give credit to the artist in order to use the image. Make sure you understand Creative Commons and other licenses 3 Popular Image Licenses You Need To Be Familiar With Before Using Someone's Photos 3 Popular Image Licenses You Need To Be Familiar With Before Using Someone's Photos Read More before using such images.
Why is it that every time Microsoft make another edition of their software it makes it harder and harder to use. Seriously frustrated. Clipart was so darn useful. I was always ungrouping it to pull apart and use just some little images or to recolour to match my document / presentation. now I have to go and try and completely redraw things. This is a complete waste of time. Microsoft, you continue to be morons. Just once, I'd like to see an upgrade that actually added value and didn't make it harder for people to use. User UNfriendly. Seriously considering heading back to an earlier version of PowerPoint just so I can get that feature back.